Creative Y&R Team

Brand Guidelines

Every brand needs a set of branding guidelines and rules to maintain their identity. A great brand guidelines manual can ensure your brand is always portrayed consistently and accurately, so consumers have the opportunity to develop trust in the brand and its promise.

We design your brand guidelines to provide very specific instructions about how tangible elements of a brand should be used in all forms of branded communications — from business cards to ads, packaging to signage, and everything in between.

By following specific brand guidelines, your brand can leave its fingerprint across all communications touch points.